March 17th, 2008
Whether you’re just starting out or have been in business for years, client testimonials are a proven way to communicate the value your service delivers.
When someone other than you makes a positive statement about your home daycare business, it carries far more weight than you saying… “I am sooo Awesome!” Lol
Not only do they build trust, credibility, & lessen doubts in the minds of your prospects, they don’t cost you a thing.
Don’t fret if you don’t currently have client testimonials or they’re not pouring in as often as you’d like, just ask.
Simply let your clients know that you are developing new marketing materials and you would love to include their testimonial.
You’ll be surprised at how eager clients are to toot your horn for you.
If you’re uncomfortable asking in person, you can always ask via a “Thank you for your continued business” letter, card or note, a small blurb in your next newsletter, or shoot them a quick email.
Once you get your testimonial ducks in a row, here are 11 creative ways to use them: Read the rest of this entry »
Posted in Testimonials | 1 Comment »
February 26th, 2008
Did you know that as a home daycare business owner, you can deduct almost any Advertising Expense as a cost of doing business in the year the costs were paid or incurred?
You certainly can! Just as long as they are reasonably related to your business and you‘ve got Read the rest of this entry »
Posted in Tax Information | 2 Comments »
February 5th, 2008
In my previous article “Need A Reason To Write A Press Release For Your Home Daycare Business?”, I listed 40 newsworthy ideas to get your wheels turning.
Now, here’s a basic template to get you started with formatting your press release. Read the rest of this entry »
Posted in Press Releases | 2 Comments »
January 21st, 2008
Posted in Press Releases | 2 Comments »
January 20th, 2008
Owning and operating a home daycare business isn’t easy. All too often you find yourself wearing many hats: nurse, chef, chauffeur, teacher, mediator, counselor, bookkeeper, referee… and that’s all before morning snack!
Top it off with Marketing and it’s enough to make your head spin. Between fulfilling these many roles and taking care of YOUR family, it’s Read the rest of this entry »
Posted in Uncategorized | No Comments »
January 20th, 2008
So you’ve decided to take your daycare business online with a brand new flashy website decked out with all the latest bells and whistles. Now you’re probably thinking to yourself… “I’m in business now!”, right?
Well… not exactly. Read the rest of this entry »
Posted in Website Development & Promo | No Comments »
January 20th, 2008
When it comes to marketing, one of the most powerful tools you can use to build your brand is a good business name.
Choosing the right name for your daycare business is a very important task that requires a lot of thought and consideration. You want to choose one that fits your personality as well as your business outlook.
Here are a few guidelines that will help you choose the right name for your Family Daycare. Read the rest of this entry »
Posted in Business Image | No Comments »
January 20th, 2008
As the year is winding down, we once again find ourselves upon that old familiar time when we begin thinking about making New Years Resolutions. They usually involve setting personal goals such as, getting back into our skinny jeans or spending more time with family & friends.
But what about setting business goals? Read the rest of this entry »
Posted in Uncategorized | No Comments »
January 20th, 2008
Warning! This article is not for the faint hearted, thinned skinned or easily offended. If you are, you’re probably guilty of one or more of these 7 Deadly Sins. Lol Read the rest of this entry »
Posted in Website Development & Promo | No Comments »
January 16th, 2008
There are many ways to go about marketing your Family Daycare, and not all of them have to cost you. The following are a few FREE! methods that you can use to get the word out about your business. Read the rest of this entry »
Posted in Advertising | 3 Comments »
